Hannan Rizwan
I am Social Media Manager
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Hannan Rizwan
Social Media Manager
Work Experience
Empowering Creativity through
January 2015 - current
LLamasoft
Social Media Manager
Designed and executed global social media strategy across 1.2M followers on LinkedIn, Twitter, and Facebook. Increased social media lead generation by 46% year-over-year, generating $3.5M in revenue through regular engagement with customers, influencers, and followers. Worked closely with the content marketing manager to represent the voice of the customer to generate new blog post ideas and amplify those posts on social media. Developed automated reporting in Google Sheets on social media KPIs for executive leadership, saving 12 hours monthly work. Reduced customer support requests by 7% by engaging with customers on social media whenever they had product issues.
April 2012 - January 2015
Young Living Essential Oils
Social Media Specialist
Developed a cross-channel social media platform to engage different customer segments on Facebook, Instagram, Twitter, and Pinterest, resulting in $820K in annual incremental revenue. Used Photoshop to create compelling visualizations that regularly had engagement in excess of 10K likes, comments, and shares. Moderated user content to ensure all engagement with the brand was appropriate and amplified company mission and message.
January 2012 - April 2012
Brightlings
Social Media Intern
Created social content for Twitter, Instagram, and Facebook for 13 to 18-year-old girls seeking opportunities to grow writing talents. Completed competitive research and benchmarking to further understand target audience and goals. Communicated with target audience on social platforms to help grow total followings to over 1M.
My Skills
Core competencies that drive my performance.
Social Media Management
Instagram94 %
Twitter94 %
Facebook97 %
Pinterest92 %
YouTube97 %
TikTok91 %
Sprout Social92 %
Hootsuite98 %
Google Analytics98 %
Google Docs94 %
Google Sheets91 %
Photoshop99 %
SEO90 %
Paid social media advertising97 %
Data analytics95 %
Education
Empowering Creativity through
September 2008 - April 2012
B.S.
University of Pittsburgh
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